Sciglimpaglia, Donald M. <br/><br/>
Applied marketing research 
Donald Sciglimpaglia 
 - Chicago  Dryden Press  c1983 
 - xi, 335 p.  ill.  24 cm. 
 - The Dryden Press series in marketing .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Market surveys<br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.8  / 3