Lowe, Eric <br/><br/>
Successful retailing through advertising 
Eric Lowe 
 - London  New York  McGraw-Hill  c1983 
 - 184 p.  ill.  23 cm. 
<br/><br/> Includes index 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising
<br/><br/><label>Dewey Class. No.: </label>659.1