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Marketing research : an applied orientation / Naresh K. Malhotra ... [et al.].
Material type:
TextPublication details: Frenchs Forest, NSW : Pearson Education Australia, 2002.Description: xxiv, 824 p. : illISBN: - 0724810161
- 22 658.83 M345
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Matheson Library Main Collection | Main Collection | 658.83 M345 (Browse shelf(Opens below)) | Available | 148517 | ||
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Matheson Library Special Reserve - 2 Hours Use items | Special Reserve | SR 658.83 M345 (Browse shelf(Opens below)) | Available | 158819 |
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| SR 658.83 I11 Marketing research : methodological foundations / | SR 658.83 I11 Marketing research : methodological foundations / | SR 658.83 L941 Marketing research / | SR 658.83 M345 Marketing research : an applied orientation / | SR 658.8342 A765 Consumers / | SR 658.8342 A844 Consumer behavior and marketing action / | SR 658.8342 A844 Consumer behavior and marketing action / |
Includes index.
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