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Marketing : concepts and strategies / [by] William M. Pride [and] O.C. Ferrell.

By: Contributor(s): Material type: TextTextPublication details: Boston : Houghton Mifflin, c1997.Edition: 10th edDescription: xxxii, 666 p. : illISBN:
  • 0395854733
Subject(s): DDC classification:
  • 22 658.8 P947
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books Matheson Library Main Collection Main Collection 658.8 P947 (Browse shelf(Opens below)) Available 148502
Books Books Matheson Library Main Collection Main Collection 658.8 P947 (Browse shelf(Opens below)) Available 148532

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