Principles of marketing / Philip Kotler, Gary Armstrong.
Material type: TextPublication details: Englewood Cliffs, NJ : Prentice Hall, 1996.Edition: 7th edDescription: xviii, 122 p. : col. ill. ; 28 cmISBN:- 0132286858 (pbk.)
- 22 658.8 K87
Item type | Current library | Collection | Call number | Status | Notes | Date due | Barcode | |
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2 Hour Special Reserve | Matheson Library | Special Reserve | 658.8 K87 (Browse shelf(Opens below)) | Available | Recat. | 145839 | ||
2 Hour Special Reserve | Matheson Library | Special Reserve | 658.8 K87 (Browse shelf(Opens below)) | Available | Recat. | 145840 | ||
2 Hour Special Reserve | Matheson Library | Special Reserve | 658.8 K87 (Browse shelf(Opens below)) | Available | Recat. | 117221 | ||
2 Hour Special Reserve | Matheson Library Special Reserve - 2 Hours Use items | Special Reserve | SR 658.8 K87 (Browse shelf(Opens below)) | Available | 117223 |
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658.5 T331 Production /operations management : concepts, structure, and analysis / | 658.8 K87 Principles of marketing / | 658.8 K87 Principles of marketing / | 658.8 K87 Principles of marketing / | 658.83 T918 Marketing research, measurement and method : a text with cases ? / | 658.8342 C758 Consumer behaviour / | 660.076 P218 First semester examination papers / |
Recommended text: BA231; BA484 (Business Studies).
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