Handbook of modern marketing / Victor P. Buell: editor-in-chief. Carl Heyel: coordinating editor.
Material type: TextPublication details: New York : McGraw-Hill, 1970.Description: 1 v. (various pagings) : illISBN:- 0070088381
- 658.8/H236
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Matheson Library | 658.8 H236 (Browse shelf(Opens below)) | 127 | 101500 |
Includes bibliographies.
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