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Building brands directly : creating business value from customer relationships / Stewart Pearson.

By:

Pearson, Stewart

Material type: Text

Text

TextPublication details: Washington Square, New York : New York University Press, 1996.Description: xvi, 431 p. : illISBN:

0814766188

Subject(s):

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Holdings
Item type	Current library	Collection	Call number	Status	Notes	Date due	Barcode
Books	Matheson Library Main Collection	Main Collection	658.84 P362 (Browse shelf(Opens below))	Available	A \| 02-13-97		120800

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