Marketing handbook / edited by Michael Rines.
Material type: TextPublication details: Aldershot, Hampshire, England : Gower in association with Marketing magazine, c1981.Edition: 2nd edDescription: xvii, 372 p. : illISBN:- 0566022001
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Books | Matheson Library Main Collection | Main Collection | 658.8 M345 (Browse shelf(Opens below)) | 127 | 112378 |
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658.8 M345 Marketing contemporary dimensions | 658.8 M345 Marketing management and administrative action / | 658.8 M345 Marketing : change and exchange / | 658.8 M345 Marketing handbook / | 658.8 M345 Marketing: an introduction / | 658.8 M345 1985 Marketing cases / | 658.8 M345 1985 Marketing classics a selection of influential articles |
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