Cases for analysis in marketing W. Wayne Talarzyk
Material type:
TextSeries: Dryden Press publications in marketingPublication details: Hinsdale, Ill. Dryden Press c1977Description: xiii, 300 p. ill. 24 cmSubject(s): DDC classification: - 658.8
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
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Books
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Matheson Library Main Collection | Main Collection | 658.5 T137c (Browse shelf(Opens below)) | Available | 004840 |
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"Designed to accompany either Contemporary marketing, second edition, or Foundations of marketing, both by Louis E. Bonne and David L. Kurtz."
0030190169
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