Marketing management: analysis, planning, implementation, and control / Philip Kotler.
Material type: TextPublication details: Englewood Cliffs, NJ : Prentice Hall, 1988.Edition: 6th editionDescription: xxi, 777 p. : illISBN:- 0135561507
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Matheson Library | 658.8 K87m 1988 (Browse shelf(Opens below)) | Available | 068569 |
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