Matheson Library
Empowering Knowledge, Inspiring Discovery

Marketing research text and cases Harper W. Boyd and Ralph Westfall.

By: Contributor(s): Material type: TextTextPublication details: Homewood, Ill. R.D. Irwin 1972Edition: 3rd edDescription: xv, 813 p. ill. 24 cmSubject(s): DDC classification:
  • 658.8 3
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books Matheson Library Main Collection Main Collection 658.83 B789 (Browse shelf(Opens below)) Available 046928
Books Books Matheson Library Main Collection Main Collection 658.83 B789 (Browse shelf(Opens below)) Available 035067
Books Books Matheson Library Main Collection Main Collection 658.83 B789 (Browse shelf(Opens below)) Available 115543

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