Matheson Library
Empowering Knowledge, Inspiring Discovery

Strategic marketing a handbook for entrepreneurs and managers Bruce M. Bradway, Mary Anne Frenzel, Robert E. Pritchard

By: Contributor(s): Material type: TextTextPublication details: Reading, Mass Addison-Wesley c1982Description: xii, 283 p. ill. 29 cmSubject(s): DDC classification:
  • 658.8
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books Matheson Library Main Collection Main Collection 658.8 B812s (Browse shelf(Opens below)) Available 028622

Includes index

0201000792

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