Details for: Advertising management cases and concepts

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Material type: Text

TextSeries: Grid series in advertising and journalismPublication details: Columbus, Ohio Grid Inc. c1978Description: xiv, 298 p. ill., facsims, plans 24cmSubject(s):

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Matheson Library	659.1068 P321a (Browse shelf(Opens below))	Available		018013

Previous	No cover image available		No cover image available	No cover image available				Next
Previous	659.101 B992 Advertising : its cultural and political effects /	659.101 S966 Advertising and the mind of the consumer : what works, what doesn't, and why /	659.1019 C891 Marketing communications : a behavioral approach to men, messages, and media /	659.1068 P321a Advertising management cases and concepts	659.10681 B863 Spending advertising money /	659.111 N996 Advertising : planning, implementation, & control /	659.111 N996 Advertising : planning, implementation, & control /	Next

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