Marketing research : (Record no. 903)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00827nam a2200253 a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PUMLC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240602094643.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130802s19uu xx 00 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2009934717 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781439081013 |
| 040 ## - CATALOGING SOURCE | |
| Modifying agency | PUMLC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition information | 22 |
| Classification number | 658.83 |
| Item number | I11 |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Iacobucci, Dawn. |
| 9 (RLIN) | 3800 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing research : |
| Remainder of title | methodological foundations / |
| Statement of responsibility, etc. | Dawn Iacobucci, Gilbert A. Churchill, Jr. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th ed. |
| 260 0# - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Australia : |
| Name of publisher, distributor, etc. | South-Western Cengage Learning, |
| Date of publication, distribution, etc. | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xx, 604 p. : |
| Other physical details | col. ill. ; |
| Dimensions | 26 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references & indexes. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Program name | Recommended text: BA 332 (Business Studies). |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research. |
| 9 (RLIN) | 3029 |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Churchill, Gilbert A. |
| 9 (RLIN) | 1982 |
| 856 4# - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="http://www.cengage.com">http://www.cengage.com</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Special Reserve | Matheson Library | Matheson Library | Special Reserve - 2 Hours Use items | 25.06.2019 | DA Information Services | 1243.00 | SR 658.83 I11 | 157226 | 08.05.2017 | 08.05.2017 | 2 Hour Special Reserve | |||||
| Dewey Decimal Classification | Special Reserve | Matheson Library | Matheson Library | Special Reserve - 2 Hours Use items | 25.06.2019 | DA Information Services | 1243.00 | SR 658.83 I11 | 157227 | 08.05.2017 | 08.05.2017 | 2 Hour Special Reserve |