Marketing research / (Record no. 79733)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00564nam a2200193 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 00222550 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PWmBRO |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240602103716.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 940926c1978 xxuab b 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0135576377 |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing research / |
| Statement of responsibility, etc. | David J. Luck, ...[et al]. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Englewood Cliffs, N.J. : |
| Name of publisher, distributor, etc. | Prentice-Hall, |
| Date of publication, distribution, etc. | c1978. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvi, 522 p. : |
| Other physical details | ill., maps. |
| 500 ## - GENERAL NOTE | |
| General note | 4th ed. by D. J. Luck, H. G. Wales, and D. A. Taylor. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Luck, David Johnston. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Matheson Library | Matheson Library | 02.06.2024 | 658.83 M345 | 102291 | 04.03.2019 | 04.03.2019 | Books |