Matheson Library
Empowering Knowledge, Inspiring Discovery

Corporate marketing planning / (Record no. 66044)

MARC details
000 -LEADER
fixed length control field 00568cam a22001931 4500
001 - CONTROL NUMBER
control field 00434523
003 - CONTROL NUMBER IDENTIFIER
control field PWmBRO
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240602102840.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 950517s1967 xxua b 00110 eng
040 ## - CATALOGING SOURCE
Modifying agency PTMLC
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Brion, John M.
9 (RLIN) 577
245 10 - TITLE STATEMENT
Title Corporate marketing planning /
Statement of responsibility, etc. John M. Brion.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. 1967.
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 577 p. :
Other physical details ill.
440 04 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title The Wiley marketing series
9 (RLIN) 578
500 ## - GENERAL NOTE
General note Includes index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
9 (RLIN) 579
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha issues (borrowed), all copies 2
Koha item type Books
Edition 22
Classification part 658.8 B858
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type Public note
    Dewey Decimal Classification     Main Collection Matheson Library Matheson Library Main Collection 02.06.2024 2 658.8 B858 107804 19.03.2019 18.02.2019 27.03.2018 Books Recat.