Matheson Library
Empowering Knowledge, Inspiring Discovery

The management of marketing / (Record no. 49877)

MARC details
000 -LEADER
fixed length control field 00570nam a2200217u 4500
001 - CONTROL NUMBER
control field 00850020
003 - CONTROL NUMBER IDENTIFIER
control field PWmBRO
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240602101906.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 891010s1980 nyua b 00110 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 88901530
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0470270748
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) 658.8/W751m
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Wilson, M. T.
Fuller form of name (Mike T)
245 14 - TITLE STATEMENT
Title The management of marketing /
Statement of responsibility, etc. Mike Wilson.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. 1980.
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 141 p. :
Other physical details ill.
500 ## - GENERAL NOTE
General note "A Halsted Press book."
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
994 01 -
-- T1001 071 033
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Main Collection Matheson Library Matheson Library Main Collection 02.06.2024   658.8 W751m 071033 24.03.2018 24.03.2018 Books