Matheson Library
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Marketing communications: (Record no. 46805)

MARC details
000 -LEADER
fixed length control field 00564nam a2200205u 4500
001 - CONTROL NUMBER
control field 00807834
003 - CONTROL NUMBER IDENTIFIER
control field PWmBRO
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240602101717.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) 659.1/019/C891m/1972
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Crane, Edgar.
245 10 - TITLE STATEMENT
Title Marketing communications:
Remainder of title decision making as a process of interaction between buyer and seller /Edgar Crane.
250 00 - EDITION STATEMENT
Edition statement 2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. 1972.
300 ## - PHYSICAL DESCRIPTION
Extent 499 p.
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
994 01 -
-- T1001 066 800
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Main Collection Matheson Library Matheson Library Main Collection 02.06.2024   659.1019 C891m 1972 066800 24.03.2018 24.03.2018 Books