Marketing management (Record no. 4328)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00647nam a2200241 4500 |
| 001 - CONTROL NUMBER | |
| control field | 00312908 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PWmBRO |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240602094938.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 821020s1981 nyua a 0011 eng l |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | 658.8/D262m/1981 |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Davis, Kenneth Rexton, |
| Dates associated with a name | 1921- |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management |
| Statement of responsibility, etc. | Kenneth R. Davis |
| 250 00 - EDITION STATEMENT | |
| Edition statement | 4th ed |
| 260 00 - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | Wiley |
| Date of publication, distribution, etc. | c1981 |
| 300 00 - PHYSICAL DESCRIPTION | |
| Extent | xix, 778 p. |
| Other physical details | ill. |
| Dimensions | 24 cm |
| 490 00 - SERIES STATEMENT | |
| Series statement | Wiley series in marketing |
| 595 00 - | |
| -- | 047105948X |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha issues (borrowed), all copies | 2 |
| 994 ## - | |
| -- | 001002329 82305 0001 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Matheson Library | Matheson Library | Main Collection | 02.06.2024 | 2 | 658.8 D262m 1981 | 002329 | 29.02.2024 | 29.02.2024 | 23.03.2018 | Books |