Marketing research (Record no. 16726)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00702nam a2200241 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 00416819 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PWmBRO |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240602095918.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 840313s1982 enk a o0010 eng l |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | 3 |
| 090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | 658.83/M345 |
| 245 00 - TITLE STATEMENT | |
| Title | Marketing research |
| Remainder of title | applications and problems |
| Statement of responsibility, etc. | edited by Arun K. Jain, Christian Pinson, Brian T. Ratchford |
| 260 00 - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Chichester |
| Name of publisher, distributor, etc. | Wiley |
| Date of publication, distribution, etc. | c1982 |
| 300 00 - PHYSICAL DESCRIPTION | |
| Extent | xiv, 555 p. |
| Dimensions | 24 cm. |
| 595 00 - | |
| -- | 0471100811 |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Jain, Arun K. |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Pinson, Christian R. A. |
| 700 10 - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ratchford, Brian T. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| 994 ## - | |
| -- | 001022133 84223 0001 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Matheson Library | Matheson Library | Main Collection | 02.06.2024 | 658.83 M345 | 022133 | 23.03.2018 | 23.03.2018 | Books |