Handbook of marketing planning (Record no. 13944)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00582nam a2200217 4500 |
| 001 - CONTROL NUMBER | |
| control field | 00385379 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | PWmBRO |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240602095740.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 831121s1980 enka o0001 eng u |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | 658.8/M135h |
| 100 10 - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McDonald, Malcolm. |
| 245 10 - TITLE STATEMENT | |
| Title | Handbook of marketing planning |
| Statement of responsibility, etc. | by M.H.B. McDonald |
| 260 00 - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Bradford |
| Name of publisher, distributor, etc. | MCB Publications |
| Date of publication, distribution, etc. | c1980 |
| 300 00 - PHYSICAL DESCRIPTION | |
| Extent | 128 p. |
| Other physical details | ill. |
| Dimensions | 30cm |
| 595 00 - | |
| -- | 0905440951 |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| 994 ## - | |
| -- | 001017526 84124 0001 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Main Collection | Matheson Library | Matheson Library | Main Collection | 02.06.2024 | 658.8 M135h | 017526 | 23.03.2018 | 23.03.2018 | Books |