Matheson Library
Empowering Knowledge, Inspiring Discovery

The practice of marketing research (Record no. 11459)

MARC details
000 -LEADER
fixed length control field 00705nam a2200241 4500
001 - CONTROL NUMBER
control field 00374687
003 - CONTROL NUMBER IDENTIFIER
control field PWmBRO
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240602095612.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 831215s1983 enkabk o0011 eng u
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number 3
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) 658.83/D255p/1983
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Davies, Anthony H.
Fuller form of name (Anthony Hawes)
245 14 - TITLE STATEMENT
Title The practice of marketing research
Statement of responsibility, etc. Anthony H. Davies
250 00 - EDITION STATEMENT
Edition statement 2nd ed
260 00 - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Heinemann, in association with CAM
Date of publication, distribution, etc. 1983, c1973
300 00 - PHYSICAL DESCRIPTION
Extent x, 253 p.
Other physical details ill., forms, 2maps
Dimensions 24cm
503 00 - BIBLIOGRAPHIC HISTORY NOTE (BK CF MU) [OBSOLETE]
Bibliographic history note Previous ed.: 1973
595 00 -
-- 0434902934
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
994 ## -
-- 001013280 85022 0001
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Main Collection Matheson Library Matheson Library Main Collection 02.06.2024   658.83 D255p 1983 013280 23.03.2018 23.03.2018 Books