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International marketing management /

Jain, Subhash C.

International marketing management / Subhash C. Jain. - 4th ed. - Belmont, Calif. : Wadsworth, c1993. - xvi, 912 p. : ill. - The Series in marketing .

ISBN: 0534932886

Subjects--Topical Terms:
Export marketing--Management.

Dewey Class. No.: 658.848 / J25

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