Infotrends : the competitive use of information /
Keyes, Jessica, 1950-
Infotrends : the competitive use of information / Jessica Keyes. - New York : McGraw-Hill, c1993. - xiv, 221 p. : ill.
Techno-strategizing the corporation -- Infotrend #1 : using technology to prosper in a down market -- Infotrend #2 : downsizing (or running lean, mean, and fast) -- Infotrend #3 : from flying solo to partnering -- Infotrend #4 : integration--the buzzword of the 1990s -- Infotrend #5 : outsourcing (the inside story) -- Infotrend #6 : info-marketing using information technology to gather intelligence -- Infotrend #7 : turning data into knowledge -- Infotrend #8 : the distinctive edge -- Infotrend #9 : ushering in the age of techno-business or IT as a profit-center -- Conclusion: The technological advantage -- Appendix A: Planning tools -- Appendix B: The big ten in systems integration -- Appendix C: Info-marketing resources/contacts -- Appendix D: AI intelligence resources.
0070344647 (alk. paper) : $24.95
Management--Communication systems--Technological innovations--Case studies.--United States
Corporations--Communication systems--Technological innovations--Case studies.--United States
Information resources management--Case studies.
Information technology--Case studies.--United States
Infotrends : the competitive use of information / Jessica Keyes. - New York : McGraw-Hill, c1993. - xiv, 221 p. : ill.
Techno-strategizing the corporation -- Infotrend #1 : using technology to prosper in a down market -- Infotrend #2 : downsizing (or running lean, mean, and fast) -- Infotrend #3 : from flying solo to partnering -- Infotrend #4 : integration--the buzzword of the 1990s -- Infotrend #5 : outsourcing (the inside story) -- Infotrend #6 : info-marketing using information technology to gather intelligence -- Infotrend #7 : turning data into knowledge -- Infotrend #8 : the distinctive edge -- Infotrend #9 : ushering in the age of techno-business or IT as a profit-center -- Conclusion: The technological advantage -- Appendix A: Planning tools -- Appendix B: The big ten in systems integration -- Appendix C: Info-marketing resources/contacts -- Appendix D: AI intelligence resources.
0070344647 (alk. paper) : $24.95
Management--Communication systems--Technological innovations--Case studies.--United States
Corporations--Communication systems--Technological innovations--Case studies.--United States
Information resources management--Case studies.
Information technology--Case studies.--United States