Business research methods /
Zikmund, William G.
Business research methods / William G. Zikmund. - 4th ed. - Fort Worth : Dryden, c1994. - xi, 776 p. : ill. ; 23 cm.
Includes bibliographical references (p. 752-762) and index.
0030975859
93002283
Management--Research.
Business--Research.
HD30.4 / Z54 1994
658.403072 Z68
Business research methods / William G. Zikmund. - 4th ed. - Fort Worth : Dryden, c1994. - xi, 776 p. : ill. ; 23 cm.
Includes bibliographical references (p. 752-762) and index.
0030975859
93002283
Management--Research.
Business--Research.
HD30.4 / Z54 1994
658.403072 Z68