Selected cases in marketing management /
Faville, David E.
Selected cases in marketing management / David E. Faville. - Englewood Cliffs, N.J. : Prentice-Hall, 1961. - xiii, 354 p. : ill. - [Prentice-Hall foundations of marketing series]. .
Marketing--Management--Case studies.
Selected cases in marketing management / David E. Faville. - Englewood Cliffs, N.J. : Prentice-Hall, 1961. - xiii, 354 p. : ill. - [Prentice-Hall foundations of marketing series]. .
Marketing--Management--Case studies.