Financial aspects of marketing /
Ward, Keith.
Financial aspects of marketing / [by] Keith Ward. - London : Heinemann Professional Publishing, 1989. - x, 434 p. - The marketing series .
Published on behalf of the Chartered Institute of Marketing.
0434922218
91026278
Marketing--Accounting.
Managerial accounting.
Accounting.
Financial aspects of marketing / [by] Keith Ward. - London : Heinemann Professional Publishing, 1989. - x, 434 p. - The marketing series .
Published on behalf of the Chartered Institute of Marketing.
0434922218
91026278
Marketing--Accounting.
Managerial accounting.
Accounting.