Marketing : an international perspective /
Cateora, Philip R.
Marketing : an international perspective / Philip R. Cateora, Susan M. Keaveney. - Homewood, Illinois : Richard D. Irwin,Inc., 1987. - xi, 172 p. : ill. - Irwin Perspectives in International Business. .
Export marketing.
Marketing--Management
Marketing : an international perspective / Philip R. Cateora, Susan M. Keaveney. - Homewood, Illinois : Richard D. Irwin,Inc., 1987. - xi, 172 p. : ill. - Irwin Perspectives in International Business. .
Export marketing.
Marketing--Management