Dictionary of marketing terms
Shapiro, Irving J.
Dictionary of marketing terms Irving J. Shapiro - 4th ed. - Totowa, N.J Littlefield, Adams 1981 - 276 p. 24 cm. - A Littlefield, Adams quality paperback no. 363 .
First-3d ed. published under title: Marketing terms
Marketing--Dictionaries
658.8 / 003 / 21
Dictionary of marketing terms Irving J. Shapiro - 4th ed. - Totowa, N.J Littlefield, Adams 1981 - 276 p. 24 cm. - A Littlefield, Adams quality paperback no. 363 .
First-3d ed. published under title: Marketing terms
Marketing--Dictionaries
658.8 / 003 / 21