Marketing : an introduction / Philip Kotler, Gary Armstrong.
Material type: TextPublication details: Englewood Cliffs, NJ : Prentice-Hall, c1987.Description: xxi, 595 p. : col. illISBN:- 0135577454
- 658.8�19
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Matheson Library | 658.8 K87m (Browse shelf(Opens below)) | Available | 061152 |
"Portions of this book first appeared in Principles of marketing, 3rd ed."--T.p. verso.
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