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Essentials of marketing / E. Jerome McCarthy with the assistance of Andrew A. Brogowicz.

By:

McCarthy, E. Jerome (Edmund Jerome)

Contributor(s):

Brogowicz, Andrew A

Material type: Text

Text

TextSeries: The Irwin series in marketingPublication details: Homewood, Ill. : R.D. Irwin, 1982.Edition: Rev. edDescription: xvii, 540 p. : illISBN:

0256026483

Subject(s):

Marketing

LOC classification:

HF5415 .M378 1982

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Matheson Library	658.8 M123e 1982 (Browse shelf(Opens below))	Available		042196

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