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The management of promotion : consumer behavior and demand stimulation / Edward L. Brink, William T. Kelley.

By:

Brink, Edward Loren, 1918-

Contributor(s):

Kelley, William Thomas, 1917-

Material type: Text

Text

TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, [1963].Description: xiii, 417 p. : ill. ; 24 cmSubject(s):

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Matheson Library Main Collection	Main Collection	659.1 B858 (Browse shelf(Opens below))	Available		000359

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